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Marvel Month-to-Month Sales July 2013: What did Spider-Man Month reveal?

Tweet by Paul O’Brien July is Spider-Man month, with the launch of SUPERIOR FOES OF SPIDER-MAN and the relaunch of AVENGING SPIDER-MAN as SUPERIOR SPIDER-MAN TEAM-UP. We’ve also got the launch of AVENGERS A.I. and the miniseries HUNGER, both spinning out of AGE OF ULTRON. For once, DC had the largest dollar share of the North American direct market, leading Marvel by 32.5{8cf42eee1263fb36ad60c6660cad5304004dad224debe245ba4d38f99dbf0948} to 32.3{8cf42eee1263fb36ad60c6660cad5304004dad224debe245ba4d38f99dbf0948}. In units, Marvel edge it by 36{8cf42eee1263fb36ad60c6660cad5304004dad224debe245ba4d38f99dbf0948} to 34{8cf42eee1263fb36ad60c6660cad5304004dad224debe245ba4d38f99dbf0948}. Either way, a much closer month than usual, with DC placing some high-selling books at the very top of the chart. Thanks as always to ICV2.com for permission to …