At the time of the launch, Kim shared the cheekiest marketing video.
“The Earth’s temperature is getting hotter and hotter,” the 43-year-old said in the October Instagram post, “the sea levels are rising, the ice sheets are shrinking. And I’m not a scientist, but I do believe everyone can use their skillset to do their part. That’s why I’m introducing a brand-new bra with a built-in nipple.”
To drive her point home, the reality TV star slipped into a skintight beige top that showcased the nipple design. She completed her look with matching pants, clear heels and sexy librarian glasses.
“So, no matter how hot it is,” she continued, “you’ll always look cold. Some days are hard, but these nipples are harder. And unlike the icebergs, these aren’t going anywhere.”